Sip from the Firehose

We’re ramping up our marketing at DTG.  We have a new CMO for Marketing who is really helping do what you have all ask for, more marketing, more advertising, more messaging.  You will see the fruits of the marketing team’s work this quarter and into the new year.  I was reviewing one of the eDM (electronic direct marketing) communications last week.  When I got to the end of the letter, I was asked how we should finish it, how to sign off.  I’ve been thinking about this for some time and have changed my own signature text over the years to find the right way end.

In the past I’ve used and have seen:

• Sincerely - I am always sincere but that seems so un-developer-like and ending
• Thanks, Regards, Cheers, Ta - too short and not techni at all
• Kind Regards (Best Regards) - I’ve used it before, but never was sure what "kind" really meant
• So long and thanks for all the fish - from Douglas Adams’ Hitchhikers Guide to the Galaxy
• Keep on hacking! - got several negative feedback comments about hacking being a bad thing.
• Programming is life! - my current favorite, program every day for a longer more successful life.

For now, I’ve settled on "Programming is Life". What do you think we should end our communications with? Maybe you don’t care how a letter is ended?

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This entry was posted on Monday, October 30th, 2006 at 4:37 pm and is filed under CodeGear. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.